If you’re an aspiring video maker, you’ve probably heard of TikTok, the social media platform that has become increasingly popular over the past few years. TikTok allows users to create amazing videos. They do this by letting you upload videos, apply special effects to them, and share them on the internet or with other users, who can then vote on those videos or like them if they enjoy what they see. If you have a great idea for a video but you don’t know how to make it look great once it’s shot, check out these eight tips from an experienced editor.
1) Plan Your Video
Whether you’re creating a simple video for your personal page or an elaborate, branded campaign, it’s important to have a plan. If you don’t have an idea in mind from start to finish, you might wind up wasting time and money on resources that won’t actually make it into your final product. Before you create any videos, think about your overall message, audience, and what you want them to know/do after watching.
To get started, take some time to think through your video script (and maybe even write out a few different options). You can also use storyboarding software like Storyboard That to visualise your ideas visually before diving into production. This will help ensure you stay focused and keep your videos as relevant as possible.
One of our favourite tools to use is a video maker, such as Promo video or VideoMakerFX. These video makers make it easy to create professional-looking videos without having any video editing experience at all! They also offer lots of fun effects and templates that you can add into your videos, making them more interesting and engaging for your audience.
2) Pick the Perfect Song
If you’re using music in your video, remember: There’s no such thing as a video edit that’s too long. The best videos always keep us watching just one more second…and then one more…and another. Make sure you pick an upbeat song. Not only will it amp up your energy level, but it can also help make your viewers want to watch longer!
A video maker app also allows you to use royalty-free music. This means that, unlike many other video makers, you don’t have to worry about paying for rights and permissions.
A video maker app will have plenty of options for professional videos with soundtracks that you can choose from. But if your own soundtracks are better than anything available in your chosen video maker app, it might be worth it to create your own music or find someone who can make custom soundtracks for your videos.
3) Record Your Best Video Ever
For the best results, your video will benefit from being well-lit and stable. If you don’t have access to studio lights or any other kind of fancy equipment, it might be worth investing in some sort of tripod so that you can ensure your video is as stable as possible. Because technology has advanced so far, most cameras come with digital image stabilisation built-in. If yours doesn’t, you can always edit your clips in post-production later.
4) Record Again If Necessary
If you made a mistake, record your video again. You can also re-record parts of your video if you want to change it. With a video maker, you don’t have to worry about making mistakes because you can just redo them. However, keep in mind that it is very time-consuming and annoying when people ask for a redo because they don’t like their first draft. So make sure that you are satisfied with your first draft before publishing or sharing it online!
5) Add Filters
Using filters can improve your video, especially if you’re using an app like Boomerang that emphasises bursts of images or GIFs. It’s also helpful if you want to make your video appear as if it were taken by a professional camera.
And don’t forget that Instagram stories have their own special filters! Many video maker apps have their own set of filters and options for editing. If you don’t have one yet, download one today. It could be just what you need to take your videos from amateurish to amazing.
6) Choose Music from TikTok Music Library
The best way to find music for your video is from their library. With millions of songs, you can find just about anything. Once you’ve found a song that fits with your vision, click on it and follow its steps. You’ll have to add filters, titles, and stickers which are all there as well!
7) Have Fun!
A big part of using these apps is having fun! It’s easy to get so caught up in trying to make something look perfect that you forget about making it sound good, or vice versa. A little bit of both goes a long way here. If your video has you and your friends rolling on the floor laughing, chances are people will love it.
8) Post on Social Media (Instagram, Facebook, etc.)
Social media is a great place to post your videos. But it’s important not just to post, but also to interact with fans on social media. And use hashtags. It helps get your video seen by more people and will ultimately lead to more clicks. Also keep in mind that if you have an Instagram account, you can utilise Instagram TV (IGTV).
The new feature allows users to upload longer videos that don’t get cut off as quickly on other social platforms like Facebook and Twitter. With a video maker, you can create content for IGTV right from within Instagram itself. Just search for IGTV in any app store or visit IGTV directly to start creating content!
Final Thoughts
No matter what your editing needs are, it is easy for even novice editors to make their videos look like something that was produced by an expert. Make sure you use these tips when editing and you will have a winning video!
